#ITALIASICURA

In a fairy-tale fashion, these three films tell the story of Italia Sicura, a project to uphold both school building, the hydrogeological disturbances fight, for a better development of water infrastructures, and ‘acquepulite’.
Key point is to turn over 2,4 billions euro financial support into construction sites all over Italy: this is the main Italia Sicura duty as given by Italian Government.

Creative storytelling is represented in a positive way, thanks to a child-like drawing approach: each step in the story tells how these problems will be solved in Italy, from now up until 2015.

ACQUEPULITE 32"

ACQUEPULITE 15"

SCUOLE 32"

SCUOLE 15"

DISSESTI IDROGEOLOGICI 32"

DISSESTI IDROGEOLOGICI 15"

DISSESTI IDROGEOLOGICI 15"

STORYBOARD

TODAY PRESS


CLIENTS: Presidenza del Consiglio dei Ministri
AGENCY: Made in Genesi
CREATIVE/ART DIRECTOR: Fabio Ferri
ANIMATION: Barbara Di Pasquale