Barbara Di Pasquale
Creative & Art Director

I build visual identities and narratives, for agencies and brands that know what they want, and need someone who can take it further.

Art Direction, Motion Design, Brand Identity,
Creative Direction, Visual Storytelling,
Compositing, Advertising, Digital Content Design, GenAI Workflow.

Selected Works  ↓
BdP reel
Projects
  • 01 01.
    Danza con me Danza con me
    Broadcast · Art Direction
  • 02 02.
    INA Assitalia INA Assitalia
    Broadcast · Motion
  • 03 03.
    Masifilm Masifilm
    Motion · Identity
  • 04 04.
    The Jackal The Jackal
    Digital · Motion
  • 05 05.
    Gabiano Gabiano
    Brand · Motion
  • 06 06.
    The Voice The Voice
    Broadcast · Motion
  • 07 07.
    INAIL INAIL
    Institutional · Motion
  • 08 08.
    Visionari RAI 3 Visionari RAI 3
    Broadcast · Motion
  • 09 09.
    Promo Natale RAI Promo Natale RAI
    Broadcast · Motion
  • 10 10.
    Gli Sgommati SKY Gli Sgommati SKY
    Advertising · Motion
  • 11 11.
    WePost WePost
    Brand · Identity
  • 12 12.
    LA7 Tv e Minori LA7 Tv e Minori
    Broadcast · Motion

About  →

I work with agencies and brands at the point where a brief becomes a visual language.

My focus is on identity — building visual systems that are coherent, distinctive and built to last across media. Whether it's a brand identity from scratch, a campaign with motion at its core, or a narrative that needs to hold across formats, I work to bring the creative direction to the level the project deserves.

My approach combines strategic clarity with precise execution. I don't separate concept from craft — the thinking and the making happen together, and that's what produces work with a consistent point of view.

Studio photograph 3
Studio photograph 2
Studio photograph 1
Studio photograph 4

Brands and Collaborations

Confindustria
De Agostini
Eataly
ESA
Ford
Gabiano
INA
INAIL
Masifilm
Metlife
Renault
SuperTennis
TheSpace
TIM